Employment for web designers is expected to increase by 20 percent between 2012 and 2022 according to the Bureau of Labor statistics. On the other hand, employment for web developers is expected to rise by 13 percent between 2018 and 2028. These figures make both professions among the fastest in terms of growth compared with other professions.
According to the bureau, the growth is going to be driven by demand in e-commerce and mobile phones. Unfortunately, many people use the terms interchangeably which is wrong. This confusion, in part, is because there are people who can do both. However, the two professions play different roles in the building and design of websites. The two professions as well require a different set of skills.
A web designer is a person that is concerned with the aesthetics of a website. Web designers employ the use of design applications like Adobe Photoshop to design visual elements like the layout and others for a website. The web designer helps make sure that the website is easy to use and easy to understand by the end-users.
What Does a Web Designer Do?
The main job of a web designer like the name states is to design websites. They define and deal with decisions that concerning designs that might not be immediately apparent on seeing the webpage or website for the first time like in the Winnipeg web design.
The work is very important as they define the aesthetic aspect of the website. The aesthetics including the fonts, the colors, the layout and the images which all together sums up the personality of the website. The website designer, in addition to designing the aesthetic aspects, is charged with the responsibility of making the website useable.
The usability is by far one of the most important priorities of the web designer. With proper usability, one would create a website that the target audience can relate to properly. For example, a website designed for children would be one that has lots of images. Such websites would employ the use of easy-to-read texts as well as bright colors.
All these features would be done in a bid to make the website very catchy for the target audience—children. The web designer ensures that information on the website is easy to access.
In designing a website, the designer would first understand the client’s objectives. After the objectives are fully understood, the designer then sets the website’s information hierarchy using what is called the Information Architecture (AI). It will be a guide throughout the design process.
The next stage is to create wireframes after which the design phase starts properly. In creating appealing as well as useable websites, designers employ a range of design principles, they include:
In web design, large and dark colors are referred to as heavy elements while small and light colors are called light elements. For a web designer to make a visually appealing website, he must strike a balance between the heavy and light elements he uses. Achieving the right balance for a website, therefore, would imply using the right proportions of both elements as appropriate.
By alternating contrasting colors, shapes, sizes, and textures, the designer aims at drawing the attention of the end-users to the various sections of the website. The contrast in colors refers to colors that are directly opposite one another on the color wheel.
This principle involves the deliberate highlight of few but important information on the website. It is important to note the words “few” and “important”. The purpose of emphasis becomes defeated when too many items are highlighted on the website. It is somehow related to contrast in that contrast can be used in making emphasis on a website.
This principle decides the general user experience for the website visitors. It is also known as rhythm or repetition. This principle is considered critical in that consistent navigation alongside a clean one will lead to the best experience for end-users.
According to the Gestalt theory, unity refers to how the human brain organizes information visually by grouping elements into categories. Unity describes the relationship between the different parts of the layout and the composition of the website as a whole.
What Does A Web Developer Do?
Web developers are concerned with the transformation of the designs from Web designers into full-functioning web sites. They are also called programmers because lol they make use of programming languages like PHP, Html, etc. in developing webpages.
It is done by taking the designs of the web designer and breaking it into components. They may also use Content Management systems like Joomla or WordPress to allow the clients’ easy maintenance and update of their websites. Web developers are usually of three types:
1. Back-End Web Developers:
These developers are concerned with creating the basic framework of the website as well as ensuring that the website works well as it should. They are in charge of establishing procedures that allow others to add new pages to the entire website.
2. Front-End Developers:
These developers are in charge of making sure that the website functions properly after it has been created. They work to maintain and update the website as often as required. By checking for errors like broken links, they ensure that the website functions as it should. Sometimes, webmasters can as well respond to comments on websites.
The work description for both web designers and web developers, although well defined as you have seen here, still overlap in a lot of areas. This overlapping gives rise to popular misconceptions about who is who. With many people seeing them as essentially the same because there are individuals that do both.
However, most tech companies would prefer to have dedicated web designers and web developers separately. On average, a web designer earns between $18,000 for starters and $30,000 for those with experience. While for developers, the average annual earnings are about $69,430.